Perfecting Your Elevator Pitch – What Explainer Videos Teach Us

There you are, standing in a group of important new acquaintances and everyone is taking turns explaining what they do.  Your mind races fu [...]

Promoting Your Videos On Social Media

By: Esther Bowman. Before the internet, advertising wasn’t as easy. Product discussions were conducted in person or over the phone. No [...]

Book Review: The Art of Explanation

By: David Bowman. We’ve all witnessed explanations that have gone horribly wrong. Maybe it was in class, when your teacher geeked out abou [...]

Book Review: Duct Tape Marketing

By: Esther Bowman. What can we say? John Jantsch’s Duct Tape Marketing is brilliant. It’s not often that you  read a book that cont [...]

4 Reasons To Keep Your Video Short & Sweet

By: Esther Bowman  It’s safe to say that all sales pitches are hard to condense,especially if you’re enthusiastic about the product you [...]

What is the Commotion Production Process?

If you are interested in creating a Commotion for your business you probably want to know a little about what the process will look like. Th [...]

Inbound vs. Outbound Marketing

By: Esther Bowman.  There are many forms of marketing out there. Most of them fall into two categories: the ones that reach out to their ta [...]

Whiteboard Videos: The Good, The Bad, The Ugly

These days animated whiteboard videos are very popular on the internet. They are used for everything from illustrating academic lectures and [...]

Five Questions Every Brand Must Answer!

One of the most important ingredients of effective communication is knowing what you are trying to say. No duh, right? But when it comes to [...]
Theme by: Allo les Parents, Powered by: Wordpress